Why Your Campaigns Keep Crashing: Maybe the Opposite of What You Think

by Peter

Every media buyer has lived this: a campaign starts to pick up, so we rush to add creatives, adjust bids, add targeting, cut zones and swap offers, and then it crashes.

This article is written in Chinese. It was first published on the WeChat Official Account「Peter的Affiliate之路」. The title and summary above are translated; the full text is available in Chinese.

Original title: 为什么你的 Campaign 总是跑崩?答案可能跟你想的相反