A Weight-Loss Injection Brand Spending $1.1 Billion a Year on Ads

by Peter

Hims is a US telehealth platform covering hair loss, skin and men's health, but what recently pushed its annual revenue past $2 billion, up 60%, is mainly one thing: weight-loss injections.

This article is written in Chinese. It was first published on the WeChat Official Account「Peter的Affiliate之路」. The title and summary above are translated; the full text is available in Chinese.

Original title: 一个卖减肥针的品牌,年烧 11 亿美金广告