Industry 11
Platform policies, traffic trends and yearly outlooks.
Articles are written in Chinese. Titles and summaries are translated; each article page links to the full Chinese original.
A Weight-Loss Injection Brand Spending $1.1 Billion a Year on Ads
Hims is a US telehealth platform covering hair loss, skin and men's health, but what recently pushed its annual revenue past $2 billion, up 60%, is mainly one thing: weight-loss injections.
Read more →10 Billion Tokens Burned in 3 Months: How to Run Ads in H2
Before talking about the second half of the year, there's no avoiding the PartnerBoost (PB) project that's blowing up lately; nearly every community is discussing it.
IndustryClaude Starts KYC Checks + Google Bans Back Button Hijacking from June
One piece of news concerns the AI tools you use: Anthropic has started identity verification (KYC) for Claude users, requiring a photo ID plus a selfie.
IndustryToken Has Changed: From Ad Tracking Parameter to AI Compute Unit
I first came across the term 'token' as a parameter in ad tracking.
IndustryYear in Review: AI + Affiliate + One-Person Company = 2026?
On the last day of 2025, a quick look back at my affiliate journey this year, and an early Happy New Year to everyone.
IndustryWhy You Should Get into Media Buying Early
Last week a community member noted that resources and barriers to entry in media buying are now high. After several posts on the Andromeda algorithm, I'm switching angles to explain with a real case (Monetizer's Advertizer) why you should get into media buying early.
IndustryBlack Friday: Are You Still Looking Forward to It?
Is Black Friday a celebration or a test? For an affiliate, it feels like both a party and an exam.
IndustryThe AI Media Buyer Era: What to Do When Algorithms Learn to Buy Media
AI won't replace media buyers, it amplifies them, as three workflows I use every day show: automated creatives and reports, AI-made video ads, and PWA games as your own product. Keywords: Claude Code, Gemini, ChatGPT, OBS Studio, PWA, Meta.
IndustryAffiliate Trends for 2019: Four Directions
Some friends recently asked me what's still worth running in 2019. Here are four directions I think are worth exploring, each rated 1 to 5 for how hot it is, for reference only.
IndustryShady Tech: Who's Stealing Your Traffic? Have You Ever Wondered?
Have you ever considered that while you browse, watch videos or view ads, your traffic may be silently stolen without a trace? This shady tech is called traffic hijacking.
IndustryHow the New Chrome Version Affects Pop Ads
Since last year Google has been signaling a crackdown on user-hostile pop ads, and in early February it officially released Chrome 64. Media buyers, especially those running pop ads, are uneasy about what this update means.
No matching articles. Try another keyword.