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A Hot Traffic Arbitrage Project I Got Working in One Month

Cover: A Hot Traffic Arbitrage Project I Got Working in One Month

A quick aside first:

Since I resumed writing my WeChat Official Account last year, I’ve steadily been getting collaboration invitations from advertisers.

Honestly, the targeted / full-time offers surprised me a bit. It’s been a good few years since I left my job to go solo, and most of that time has gone into testing projects and running ads, so I hadn’t seen one of those in a while.

Well, two targeted collaboration invitations came in this month. If anything comes of them, I’ll share the details here.

Sometimes you just keep writing, and sooner or later someone finds out what you’re doing. Now, back to the topic.

In my last post I mentioned taking a project from 0 to 1. A few readers DM’d me on WeChat asking what kind of project it was and whether I could share.

I actually covered it here last year, in “ProPush Constructor: Build Your Own Survey Lander for Arbitrage.”

It’s ProPush Constructor, a traffic arbitrage project.

If you follow this space, you probably noticed it also launched a new feature yesterday: AI Assistant. Lander A/B tests are going to cost a lot less in tokens from here on.

ProPush AI Assistant

The platform’s built-in AI Assistant. I gave it a try, and it works really well.

The built-in agent generates a lander in one click, with no extra token spend.

First, it hands you a batch of prompts, sorted by your existing Constructor categories. Clickbox, Social Location and the rest are already organized. Pick the one you want to test, click, and it starts generating the matching creative page.

A Hot Traffic Arbitrage Project I Got Working in One Month — figure 1

Then you can go make a cup of tea. 5 minutes later it puts a complete preview page on your screen. Save, go live, and start testing.

Setup, Drafting, Review, Publishing: it runs through all of them in one go and takes you straight to the preview.

A Hot Traffic Arbitrage Project I Got Working in One Month — figure 2

After that you can start customizing: change whichever copy or creative style you want so it matches your traffic.

Most important of all: you can build a really polished arbitrage page without spending any of your Claude or ChatGPT subscription quota.

The key points of getting it running

Yesterday I also wrote up the key points from taking ProPush Constructor from 0 to 1 as a document. I’ll keep treating it as an ongoing project and keep logging how the tests go.

A Hot Traffic Arbitrage Project I Got Working in One Month — figure 3

I’m also gradually building a media-buying knowledge base, where testing directions and methods get filed away and stack up over the long run.

Even in the age of AI agents, you still need something of your own.