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16 articles in three reading paths, in reading order. Pick the one that matches where you are; every article is on this site.

01 / PATH

Beginners

How affiliate marketing actually makes money, why to get into media buying early, and two entry routes that suit beginners: eCom listicles and push publishing.

  1. 01PlaybooksChinese original · English summary

    Still Don't Know Affiliate in 2026? How It Makes Money, in 3 Minutes

    Last week a friend who runs an independent e-commerce site asked me what this Affiliate thing I talk about every day actually is, and whether it's the same as Taobao affiliate marketing.

  2. 02IndustryChinese original · English summary

    Why You Should Get into Media Buying Early

    Last week a community member noted that resources and barriers to entry in media buying are now high. After several posts on the Andromeda algorithm, I'm switching angles to explain with a real case (Monetizer's Advertizer) why you should get into media buying early.

  3. 03Playbooks

    eCom Listicles: The Most Beginner-Friendly Play I've Seen in 2026

    Why eCom listicles are the most evergreen play for beginners in 2026: lower budget barriers, network templates, EPC-based bidding and product placement.

  4. 04Traffic SourcesChinese original · English summary

    2025 Push Publisher Guide: Catch the Last Window of Opportunity

    As Google AI cracks down on Push, this guide shows publishers how to keep monetizing push subscriptions with a Google Sheets script (or n8n workflow) that automates domain rotation, Safe Browsing checks and lander updates. Keywords: domain rotation, Google Sheets, cloaking, Google AI, Google App, n8n.

02 / PATH

Media buyers

Start with how Peter runs PropellerAds and the Facebook × Zeydoo basics, then the four ClickBox case studies, and finally why campaigns keep crashing.

  1. 01Traffic Sources

    I Ran PropellerAds This Way, and the Results Surprised Me

    Why direct-linking offers on PropellerAds with no tracker and no lander can beat the "standard" funnel when you are testing on a small budget.

  2. 02Facebook AdsChinese original · English summary

    Facebook × Zeydoo: The Basic Playbook (Part 1)

    Last week's post about six years of working with Zeydoo even brought my AM over to comment. This part covers four basic setup points for running Zeydoo offers on Facebook: ad accounts, tracker, Page warm-up, and offer parameters, postbacks and flow.

  3. 03ClickBox Series

    Case Study: How This Facebook Ad Kept Running for 5 Months

    Bin, a solo affiliate, kept 3 Facebook campaigns for Zeydoo interactive offers running for nearly 5 months at 62.27% ROI. Here is the framework behind it.

  4. 04ClickBox Series

    Case Study: How 5 Facebook Campaigns Hit 27.5% ROI in South Africa

    Zeydoo's official case study of my December 2025 run: 5 Facebook Clickbox campaigns in South Africa, $5,257 spent, $1,444 net profit, 27.5% blended ROI.

  5. 05ClickBox Series

    Case Study: How 1-3-3 + Manual Targeting Hit 26.87% ROI in 2 Months

    Another affiliate's Clickbox run on Facebook in the Philippines and Mozambique: $1,721 net profit at 26.87% ROI in two months with a 1-3-3 test structure.

  6. 06ClickBox Series

    Case Study: Only 580K Facebook Users, So How Did eCPM Hit $81?

    After the latest Facebook BM ban wave, a look at Tajikistan and Kyrgyzstan, two small GEOs newly added to Clickbox offer #20418, and how to test them.

  7. 07Playbooks

    Why Your Campaigns Keep Crashing: Maybe the Opposite of What You Think

    A campaign starts to pick up, we rush to add creatives, adjust bids, cut zones and swap offers, and it crashes. Over-optimizing is often the real cause.

03 / PATH

AI × one-person company

Building ad automation and a tracker with Claude Code, connecting PropellerAds through MCP, then the cost of running a Hong Kong company and a finance workflow on Airwallex.

  1. 01AI Tools

    I Built an Adv Ad Automation System with Claude Code in Just 3 Days

    How I used Claude Code to build, in 3 days, an Advertizer ad automation system that keeps QS above 80%, reads trend reports and auto-creates Bemob links.

  2. 02AI Tools

    After Installing This, I Closed My PropellerAds Dashboard

    PropellerAds' official MCP connector: what it is, a 10-minute install, 41 tools, the EST time zone trap, and my 7-day test at +12.7% ROI.

  3. 03AI ToolsChinese original · English summary

    Adv Tracking: Version 1 of My Own Tracker

    In my last post I said I'd build a custom tracker in the second half of the year. With some free time these past few days, I got straight to it.

  4. 04One-Person CompanyChinese original · English summary

    HK$3,600 to Keep a Company with No Employees

    My company secretary messaged me this week: my Hong Kong company's annual renewal is due.

  5. 05One-Person CompanyChinese original · English summary

    Upgrading My Digital Employee with Airwallex for 'Financial' Freedom

    I wrote earlier about Claude Cowork starting work as my first digital employee, beginning with reconciling my Hong Kong company's accounts.

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