Binom

Self-hosted ad tracker with flat license pricing

What it is

Binom is an ad tracker for affiliates and media buyers. It started as a self-hosted tracker that runs on your own server, so you keep full ownership of the data, and it now also offers a managed cloud version. It covers click and event tracking, multi-level reports, path and rule-based distribution, lander hosting and team permissions.

Who it is for

Media buyers and professional teams who want control over their data and multi-user access.

Key features

Self-hosted or managed cloud deployment
Tracks click metrics, events and tokens, and receives network postbacks
Instant multi-level reports and cross-campaign analysis
Paths, rules and rotations with a built-in bot protection module; Binom Protect is a separate subscription
Landers stored inside the tracker, an API and flexible team permissions

Pricing model

Flat license fee (monthly or yearly) that doesn't scale with traffic, domains or users; the cloud version costs more, and both come with a free trial.

How Peter uses it

I used BeMob and then Voluum before switching to Binom, mainly because it lets me keep the data on my own server. At the time my traffic was mostly Pop, Native and Redirect.

From a WeChat Official Account article · 2020.06.04