RollerAds
Push and popunder ad network for buying and monetizing traffic
Use it for
Push and popunder ad network for buying and monetizing traffic
Best for
Affiliates and media buyers running push or pop traffic, and site or domain owners who want to monetize traffic.
How you pay
Advertisers top up a balance; Push is billed per click (CPC) and OnClick per thousand impressions (CPM), with a CPA Goal bid model also offered. Publishers earn per push click.
What it is
RollerAds is a self-serve ad network. Advertisers buy Push, In-Page Push, OnClick (popunder) and Direct Click traffic, while website owners can monetize their traffic through push subscriptions. It runs an in-house anti-fraud system and adds a built-in offer marketplace (the CpaRoll network is now part of it) plus parked-domain monetization.
Key features
- Formats: Push, In-Page Push, OnClick (popunder) and Direct Click
- Targeting by GEO, carrier, OS, browser, subscription age, day/time and zone lists
- In-house anti-fraud system and tracking macros for tracker integration
- Built-in offer marketplace to launch offers on RollerAds traffic
- Publisher monetization via push subscriptions or parked domains (DNS)
How Peter uses it
For push traffic, RollerAds is the platform I use most. I've also written a guide to RollerAds Publisher (monetizing push traffic), covering domain rotation and automated deployment.
From 10 Years of Media Buying: Where Real Passive Income Hides · 2026.04.07
New articles and quick notes from Peter.
Related articles 6
About RollerAds 3
Chrome 155 on Android turns the push opt-in prompt into a small card that dismisses after 10 seconds, likely making new subscribers costlier.
10 Years of Media Buying: Where Real Passive Income Hides
Media buying income stops when the traffic stops. Lifetime commissions don't. How RollerAds' uncapped referral program works, and who else offers one.
Mentioned in 3
Sources: RollerAds website. Details can change — check the official site before you sign up.
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